Braveridge: The IoT Manufacturing Specialists

The company has effectively mitigated this problem by developing and producing the modules themselves, and thereafter, mass-producing the complete product inclusive of the module at an exceptional price. “This is unique to our company and has significantly contributed to the widespread use of IoT devices,” notes Yoshida.

In an engagement with the local government for the use of IoT in public service, Braveridge combined LPWA network to cover the entire urban area with BLE technology. In an attempt provide people with the IoT devices they need, the company developed a GPS tracking device to pinpoint the present location of children and the elderly, water level sensing device to prevent disaster damage in advance, and also a device to track the current location of buses as requested by citizens.

Braveridge assists ODMs/OEMs in the manufacturing of various IoT devices by beginning with listening to their demands and identifying three aspects—“what they want to do,” “what they want to materialize,” and “what they want to solve.” Following that, the Braveridge team builds the concept to realize the demands with their proprietary technology. However, instead of developing the concept exactly adhering to the client's request, the highly qualified team members propose their knowledge and incorporate the same in their discussion with the client to finalize the product specifications, ensuring that it meets the real-world requirements.

Narrating Braveridge's vision, Yoshida informs that the company intends to make Japan, especially Fukuoka a place of “manufacturing” etching its name in Shenzhen, China, known to be the “factory of the world.” “Braveridge aims to assist in ‘manufacturing’ Shenzhen’s ecosystem,” Yoshida remarks. Braveridge is committed to producing results through innovative ideas derived from extensive knowledge, and with that, the company promises to “take action” to achieve its ultimate goal. In the near future, Braveridge plans to pursue “truly needed IoT” and provide devices, servers, applications, and comprehensive IoT solutions. The company is looking to developing its own system centering on human and object location information devices using BLE/LTE-M this year. Further, taking the global spread of IoT into consideration, expanding overseas this fiscal year is also on the cards.